Microsoft Publisher 2007

Enhancements to Publisher 2007

Microsoft Publisher is widely considered to be the best application developed by Microsoft. Throughout Microsoft, product managers are directed to look to Publisher for design ideas and guidelines. For those of you who have not used Publisher before, it is an application for producing newsletters, newspapers, and specialized documents other than a letter. It is a little more difficult than Word, but far more powerful. Additionally, with the built-in wizards, even novice users can begin using Publisher immediately without much effort. Presented below is a listing of features that are new in Publisher 2007.

1.      View All Available Templates With Your Customizations Applied - New professionally selected color schemes and font schemes; or add your own; also add your logo, address, and other contact information and see what this will look like in all of the available templates.

 

2.      Contextual Guidance To Common Publisher Actions - Use Publisher Tasks as a guide and resource for creating, authoring, and distributing marketing materials.

 

3.      Enter Information Once And Use It Anywhere - Type your contact information once and have it automatically pre-populated whenever you create a publication using Publisher's improved Business Information feature.  Save your objects, logo, pictures, or paragraphs for use in any other publications with the Content Library, a permanent, categorizeable clipboard.

 

4.      Improved E-Mail  - Create professional-quality 2D marketing e-mail layout, add personalization with Email Merge, and get better results with improved HTML generation; also hyperlink within your email using new HTML bookmarks.

 

5.      Change Your Layout And Let Publisher Do The Heavy Lifting -Start with an existing user-created or template-based publication and apply a new template.  Publisher will look at your content and lay it out into the new template; including newsletter, web, and email templates.

 

6.      Better Mail-Merge And Catalog-Merge - Merge text and pictures from multiple lists; sort and filter to find the right set of recipients, edit your list and save it back to the original location, and complete by printing or sending as e-mail.

 

7.      Save As Pdf - Export your publications in PDF for full-fidelity distribution or taking to a commercial printer.

 

8.      Color Sampling - Sample colors directly from images and other publication objects to apply to lines, fills, text, and other items.

 

9.      Design Checker Integrated With Send-As-Email And Pack-And-Go - Now, when exporting as HTML Email or for Pack-and-Go, Publisher's design checker will look for common mistakes and offer an opportunity to fix these so that your email will have less bitmapping or the printing process will run more smoothly.

 

10.  Two-Sided Printing Wizard - Publisher will guide you on how to print two-sided even if your printer does not include a duplexing unit.

 

Presented below are screen shots of PowerPoint 2007.

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