Introduction
Communication is frequently identified as
the primary key to the success of any business. All businesses must
continually communicate with employees, customers, shareholders,
prospects, vendors, etc. Given this premise, one should naturally ask
“what tools exist to help our organization communicate better?” The
answer is Microsoft PowerPoint. PowerPoint is designed to help you
convey information, and it does so in a surprisingly wide variety of
ways. This article will broaden your perception of PowerPoint and inform
you about some of the simple but powerful features that can help you use
this product more efficiently.
The “Projection
System Required” Myth
Many people are under the wrong impression
that you must use a computer and projection system to deliver a
PowerPoint presentation- this is not the case. While PowerPoint is
ideally suited for a computer projection system, there are many ways in
which you can deliver a PowerPoint slide show without the use of a
projection system, as follows:
Printed Pages
– PowerPoint slide shows can be printed to paper with your choice of
1, 2, 4, 6 or 9 slides per page. If desired, you can suppress the slide
show background to make the slides more readable, especially when
printed on a black and white printer. Assuming duplex printing (2-sided
page printing), you could print a 36-page PowerPoint slide show on just
2 pieces of paper (using 9 slides per page). This would allow you to
provide handouts to all meeting participants, hence they will not have
to frantically take notes to capture the content of your slide show.

Printing 9 slides per page
Transparencies
- PowerPoint slide shows can be printed to transparencies, which can
then be used on an overhead projector. Of course transparencies can be
printed in black and white or color. This approach allows you to use a
simple overhead projector to deliver your presentation, a low tech
approach that may offer less risk compared to using a laptop and
computer projection system. Such a solution might be preferable for
travelers who prefer to leave their laptop computers at the home or for
use as a backup delivery method.
Publish As a Web Page
– PowerPoint slide shows can be published to the web instantly using
the built-in web publishing wizard. This option allows you to make your
PowerPoint slide show instantly available to your meeting group, as well
as the rest of the world. A key benefit of this approach is that your
complete slide show, including animations and sound will automatically
work on the published web site.

Publishing PowerPoint slide shows to the
web
Pack and Go
- The Pack and Go wizard will package your PowerPoint presentation to
run on another computer, including linked files, animations, TrueType
fonts, etc. You can also choose to include the Microsoft PowerPoint
Viewer which will allow the Pack and Go file to run on a computer that
doesn't have Microsoft PowerPoint installed.

The Pack and Go Wizard
E-Mail
– Of course we should not overlook the fact that PowerPoint slide shows
can be e-mailed directly to a recipient, or group of recipients.
PowerPoint provides this capability from the File menu as shown below.

PowerPoint’s Mail Recipient Feature
Five Important
PowerPoint Features
Presented below are
five powerful PowerPoint features which are often overlooked, but are
definitely worth your time to learn.
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Popup Menu On Right Mouse Click
– When delivering a PowerPoint presentation, you already know that
the left mouse button will advance the slide show with each left mouse
click. However, as a default, the right mouse button pops up a menu,
rather than displaying the previous slide. This can result in an
awkward moment in the presentation when the presenter truly wants to
slip back to the previous slide. Instead of fumbling with this popup
menu, I find it is better to set PowerPoint to display the previous
screen on right mouse click. To do this, choose Tools, Options, and
uncheck the “Popup” box as shown below:

Use Tools Options to Uncheck Popup Menu on Right Mouse Click
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Slide Master – PowerPoint
provides a slide master page which allows you to set up the
background, fonts, and formats to be used for every page throughout
your slide show. Setting up the slide master page first makes it
easier to then position your text and objects in an attractive manner
as you create your presentation. The slide master page is accessed
under the View menu. In the sample screen below you can see that I
have inserted a washed out image of myself as part of the background –
this image will now appear on all slides.

The Master Slide in PowerPoint
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Motion Paths – You can create
motion paths that cause text and pictures to move across the screen.
However, a rather professional effect can be achieved by using a
motion path on an object (such as a photograph) that is larger than
your slide. In the example presented below, I have inserted a picture
of clouds which is larger than the slide, and applied an animation in
which this image crawls slowly across the screen. When displayed, the
text remains stationary as the background image seems to slowly float
by. This illusion makes this slide play more like a movie, and results
in an interesting affect that you like.

Using motion paths and oversized pictures
in PowerPoint
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Recording Narration – Once you
have completed your PowerPoint presentation, you can run the slide
show on your computer and use a microphone to record your comments,
advancing the slides as you speak. The resulting product is a
self-running PowerPoint slide show, complete with your voice embedded
in the presentation. This file can then be sent to others who can view
the slide show and hear your voice walk them through the various
slides. This feature is located under the View Slide Show menu, and is
surprisingly easy to use. As you speak, your voice is saved as a sound
clip which is associated with each slide - you can re-record any
individual slide’s narration as needed.

Adding narration to your slide show
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Custom Shows – You can create
different versions of your PowerPoint presentation, and save them as
“Custom Shows”. For example, the screen below shows how I pared down
my primary PowerPoint presentation which runs 90 minutes in length to
create a custom 10-minute version of this presentation using only five
slides. With this approach, I can maintain multiple versions of my
presentation, but I need only update a given slide once to have those
updates automatically reflected in all of my custom shows.

Create multiple versions of your slide show
More Power Point Tips
Following is a link to
a well written article by Ellen Finkelstein which provides 44 small, but
useful tips on using Power Point. If you use Power Point, it is worth a
read:
http://www.presentations.com/presentations/technology/article_display.jsp?vnu_content_id=2056785
Conclusion
PowerPoint can help you develop, organize
and present information. I find that developing materials in PowerPoint
can be five times faster than developing materials in my word processor.
Why? Because PowerPoint invites you to develop your material using
bullets, lists, charts, and pictures whereas your word processor begs
for complete paragraphs including introductory and conclusion sentences.
With a word processor you end up writing more, reviewing more, and then
summarizing more in order to deliver your presentation.
PowerPoint also helps you organize your
presentation. Once the data is assembled, you can reorganize slides by
simply clicking and dragging them to a new position. You can even lasso
multiple slides and move them with one drag of the mouse. This type of
organization is much more difficult to accomplish in a word processing
environment.
PowerPoint also helps you deliver a
presentation because the slides act as your lecture notes. These notes
keep you on course. Audience participants whose minds naturally drift
away can use the slides to catch up to you in your presentation.
Presenters who have a natural fear of speaking in public are comforted
somewhat because PowerPoint draws the audience’s eyes more toward the
screen, and away from the presenter. In this manner, the reluctant
presenter does not feel quite as nervous. PowerPoint is also a great
platform for presenting pictures and charts which plays into the old
adage that a picture is worth a thousand words.
Of course, death by PowerPoint is an
all-too-frequent occurrence at many conferences, and presenters should
be mindful to avoid boring their audience to tears with dozens of
slides. Presenters should also avoid building slides which contain
complete sentences because this often results in the presenter simply
“reading” the slides to the audience – a situation which always comes
across negatively. As a general rule, use one PowerPoint slide for every
five minutes of lecture.
In conclusion, PowerPoint is a great tool
which helps you deliver information. As we have learned, PowerPoint is
not only good for live presentations, but it also is useful for
developing and delivering presentations through e-mail, the web and even
the printed page.
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